Bespoke fit, high street price: M&S launch personalised fashion service

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It's hard to find the perfect little black dress and even harder to find a perfect pair of jeans.

But M&S have just launched a bespoke service that might help.

The retail chain are offering 'Personalised Fit' that means online shoppers can customise clothes to suit them, in just a few steps.

Made to measure: M&S have launched a personalised fit for black dresses, black trousers and jeans

The service is available for jeans, black trousers and black trousers.

Jeans come in bootcut, straight-leg or skinny leg.

Users then have the option of high or low-waisted before picking colour, leg length and size.

Online shoppers can choose neck, sleeves and length version of the LBD

Similarly, the black dress comes in square or v-neck, short, long or three-quarter sleeves, standard or long-length and finally size.

Black trousers can be chosen according to cut, length and size.

The same service is available to me for chinos, jeans and made-to-measure.

A M&S spokesperson said: 'With this online service you can easily personalise the style, size and fit of some must-have wardrobe staples and have them delivered straight to yourdoor within five days.'

The service is also available for men shopping for jeans, chinos and shirts



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